POCO F7 Officially Announced

POCO has officially unveiled its latest F7 series, the POCO F7, in Malaysia, combining premium performance with innovative design at a competitive price point.

At the heart of this powerhouse device lies Qualcomm’s cutting-edge Snapdragon 8s Gen 4 Mobile Platform, delivering desktop-class performance that marks a significant leap forward for the series. The phone’s capabilities are visibly celebrated through a special Cyber Silver Edition, which proudly displays the Snapdragon logo on its back – a first for POCO devices and a testament to its high-performance credentials.

Performance takes center stage with the POCO F7 achieving an impressive AnTuTu benchmark score of over 2 million points, thanks to its all-big-core CPU architecture that offers 30% better performance than previous generations. This raw power is complemented by POCO’s most advanced cooling solution yet – a 6000mm² 3D Dual-Channel IceLoop system that ensures sustained performance during intensive gaming sessions or demanding productivity tasks. The device pairs this formidable processing capability with exceptional battery life, featuring a massive 6500mAh battery (the largest in the F series) that supports 90W HyperCharge for rapid power-ups and even 22.5W reverse charging to power other devices.

The visual experience is equally impressive, with a 6.83-inch 1.5K AMOLED display that pushes boundaries with its 3200 nits peak brightness and buttery-smooth 3840Hz PWM dimming technology. Gamers will appreciate the 2560Hz instant touch sampling rate, while all users benefit from the display’s TÜV Rheinland certifications for eye comfort, including Low Blue Light and Flicker-Free technology. These features combine to create an immersive viewing experience that’s easy on the eyes during extended use.

POCO has paid equal attention to the device’s construction, crafting a premium unibody design with a CNC-machined aluminum frame and curved edges for both style and ergonomics. The phone doesn’t compromise on durability either, boasting an IP68 rating for water and dust resistance along with a reinforced internal structure capable of withstanding up to 70kg of pressure.

Photography capabilities receive a significant boost with a 50MP Sony IMX882 main camera featuring Optical Image Stabilization, supported by advanced software features like simulated professional focal lengths (26mm, 35mm, and 52mm) and real light spot bokeh effects. New shooting modes, including UltraSnap and Live Photo, combined with an improved camera interface, make capturing high-quality images more intuitive than ever.

The POCO F7 runs on Xiaomi HyperOS 2, which enhances overall fluidity and introduces WildBoost Optimization 4.0 for gaming performance that can push up to 120fps in demanding titles like Genshin Impact. Connectivity remains robust with the Surge T1s signal tuner ensuring stable performance across 5G, Wi-Fi, and Bluetooth connections.

Marking a new chapter for the brand, POCO has introduced its first virtual avatar, Rydr, who embodies the speed, power, and intelligent action that the F7 represents. This launch solidifies POCO’s position in bringing flagship-level innovation to more accessible price points, offering Malaysian consumers a compelling blend of performance, design, and cutting-edge features.